Clean Up Days
Burton is the world’s largest snowboard manufacturer. Every year employees and friends join the Burton Clean Up Days to remove trash from slopes, parks and beaches. In 2021 covid made a gathering impossible. So Burton ran a social media campaign across Europe and the US motivating people to clean up individually. An easily flowing narration conveys the message in a fun way. Bold shapes and a retro color palette mix into a quirky but clear style.
Concept, Illustration & Animation: LWZ